Advertisement

Ovum Launches New Forecaster Product and Expands Research Services and Staff

by Angela Guess A new press release states, “Today Ovum has launched Forecaster, a new data tracking and forecasting product, that enables better strategic decision-making by delivering a complete view of the converging telecommunications, media, and technology (TMT) markets. This new cloud based service can be accessed through Ovum’s online Knowledge Center and new APIs […]

Why Data Governance is Important for Business Intelligence Success

Businesses have started to realize that a sound Data Governance strategy can significantly improve the returns from enterprise Business Intelligence (BI) investments. According to a study published by Forbes Insights, this market-watcher claims that Strong Data Governance Enables Business Intelligence.  The Forbes study claims that this trend has been reinforced by direct feedback from global […]

Druva Introduces Industry’s First Data Management-as-a-Service Solution

by Angela Guess A new press release reports, “Druva, the global leader in cloud data protection and management, today announced Druva Cloud Platform, an industry-first as-a-Service solution that is redefining the cloud data protection market. Druva’s new platform provides a unified control plane for data management services across endpoint, server, and cloud application data. By […]

Unlocking the Power of First Party Data

Click to learn more about author Jason Lark. The popular sentiment is that ‘data is king’, and it’s not exactly wrong – but when it comes to customer data, marketers should always follow the rule of quality over quantity. Data can be valuable for your business, but only when it’s actionable and its insights can be […]