The process of data classification can be broadly described as the organization of data into relevant categories, allowing it to be accessed and protected more efficiently. In the simplest terms, the data classification process ranks data based on its security needs and makes it easier to locate and retrieve data. Classification is especially useful to […]
Fundamentals of Data Compliance
Data compliance delivers benefits to organizations far beyond simply avoiding potential fines for not fulfilling regulatory requirements for collecting, handling, securing, and safely disposing of sensitive data…
Fast-Tracking SEC Compliance with AI for GRC and Cybersecurity Disclosure
This year, the U.S. Securities and Exchange Commission (SEC) implemented rules on Cybersecurity Risk Management, Strategy, Governance, and Incident Disclosure for Public Companies. These rules require listed companies to disclose material cybersecurity incidents within four business days and provide ongoing disclosures related to cybersecurity risk management, strategy, and governance. As the December 15 compliance deadline […]
Unlocking the Full Potential of Data Collaboration Through PETs
What’s the future of data collaboration? It’s a question that should be on the lips of every C-suite executive in global organizations right now. The unrealized potential of consumer data is immense for businesses wanting to forge deeper connections with their customers and unlock new opportunities, but many are unsure how to proceed when faced […]
From Clutter to Clarity: How Data Drives Sustainability
Deloitte’s 2023 global survey found that the threats posed by climate change are a top issue for the C-suite. Despite this, most organizations are lagging in their efforts to address the challenge, with KPMG finding that 75% of companies are not ready to have their environmental, social, and governance (ESG) data audited. And with new data regulations coming into […]
It’s Not All Clean Rooms: Pushing for a Wider Data Collaboration Category
In the rush to enrich customer data and display digital advertisements in a “privacy-sensitive fashion,” the ad industry has adopted data clean room (DCR) technology as the best path forward. There are clear benefits to rapid industry adoption – namely, increasing recognition in the industry of the need to adopt new technology that protects consumer […]
CCPA vs. GDPR: Differences and Similarities for Data Protection
The California Consumer Privacy Act (CCPA) and the General Data Protection Regulation (GDPR) were created to empower individuals with greater control over their personal information. Both laws regulate the activities of organizations that collect and use data in various ways. Data protection plays an essential role in ensuring compliance with both privacy regulations. CCPA vs. […]
Data Portability Offers the Only Prospect of Gaining Control Over Our Digital Identity
In the digital age, our lives are intricately intertwined with the vast amount of data we generate, akin to footprints on snow. Every online interaction, every purchase, and every social media post leaves a trackable trail, which taken together represents our digital identity. This digital self, however, is increasingly under threat – from data breaches, […]
Defending Your Organization from Illegal Data’s Wrath
In today’s interconnected world, businesses not only grapple with the management of vast amounts of data but also face the looming threat of illegal data concealed within their digital repositories. This proliferation of illegal data presents a range of risks and challenges that organizations must confront. Illegal data encompasses a broad spectrum of content or […]
Why a Data Diet Can Drive Better Results for Marketers
Advertising has a data problem. Outwardly, marketers enthuse about their ability to target consumers with precision, harnessing a wealth of data to drive them through the sales funnel and towards purchase. With every customer interaction, every ad impression, every dollar of ad spend being collated and turned into a data point, the insights available should […]