Organizations invest considerable resources into collecting customer data to build digital footprints and profiles for enhancing the customer experience (CX). Previous technologies and toolsets limited businesses to simple, structured data, which included mainly transactional information as well as customer and call center conversations. Then, they would use a solution like sentiment analysis to determine if […]
Evolving Data Governance in the Age of AI: Insights from Industry Experts
The AI revolution isn’t coming: It’s here, and organizational governance structures are woefully unprepared. While 64% of businesses expect AI to increase productivity, most AI models fail. This result highlights a stark gap between potential and reality. Getting timely and usable data sets for AI training and analysis is crucial for becoming data-driven. At the heart of this multi-faceted challenge lies […]
How to Become a Data Steward
An essential role in any data-driven organization, a data steward is expected to manage and protect valuable data resources while ensuring that the integrity of the data remains intact. A steward must ensure that the data is useful to the company and meets its business objectives. Data stewards are also responsible for monitoring the data […]
New Tools, New Tech, Same Roadblocks: Data Governance in the Age of AI
Organizations are racing to adopt AI for its promise of efficiency and insights, yet the path to successful AI integration remains fraught with obstacles. Despite advancements in tools like ChatGPT and Google’s Gemini, fundamental issues with data governance – such as high costs, poor data quality, and security concerns – continue to hinder progress. Stop me […]
Self-Service Analytics: Pros and Cons
Self-service analytics empowers the non-technical users in an organization. Traditionally, data analysis was the domain of specialized data scientists or IT professionals with skills to manipulate and interpret complex datasets. In self-service analytics, user-friendly tools enable ordinary business users to conduct data analyses without expert knowledge or support. These tools typically feature user-friendly interfaces, drag-and-drop functionalities, and pre-built templates […]
Book of the Month: “AI & The Data Revolution”
Welcome to October 2024’s edition of “Book of the Month.” This month, we’re enjoying some time in the fall sun and the local library diving into Laura Madsen’s “AI & The Data Revolution.” The central theme of this book is the management and impact of artificial intelligence (AI) disruption in the workplace. Madsen shares her […]
AI Governance in Action: Practical Insights from a Data-Driven Enterprise
As AI adoption skyrockets, how can organizations harness its power responsibly? AI promises enhanced decision-making and customer interactions, but it comes with ethical, compliance, and infrastructure risks. Consequently, AI governance is crucial to address these risks. In response, many businesses turn to their established data governance (DG), aiming to leverage existing controls and procedures. However, AI introduces […]
Unleashing the Power of People and Culture: The Ultimate Drivers of Data Governance Success
In the high-stakes world of data governance, where organizations strive to protect and leverage their most valuable asset, one truth stands out: technology alone won’t get you there. The secret sauce? People and culture. They are the lifeblood of any successful data governance strategy, the pulse that drives data literacy, and the force that propels […]
Charting a Course Through the Data Mapping Maze in Three Parts
Companies are dealing with more data sources than ever – sales figures, customer profiles, inventory updates, you name it. Data professionals say, on average, data volumes are growing by 63% per month in their organizations. Data teams are struggling to ensure all that data hangs together across systems and is accurate and consistent. Bad data is bad […]
The Journey to Sustainability: How PIM Helps Brands Get Their Data in Order
In today’s economy, sustainability is no longer a buzzword but a business imperative. From clothing to dog food, cleaning supplies to packaging, buyers increasingly seek brands and manufacturers that prioritize transparent and environmentally responsible business practices. They want to know where the products they buy are sourced from, the carbon footprint of production, how recyclable […]