Click to learn more about Sharad Varshney. “We don’t see things as they are. We see things as we are.” –Anais Nin, French-Cuban-American novelist Cognitive bias damages research and, in turn, analytics. However, you might be surprised to learn that bias is fundamental to the function of the human brain. In one cognitive bias study at Stanford […]
Bad Analytics: What Is It and How to Avoid It?
While there are a lot of discussions about good analytics, how do we recognize bad analytics? Bad analytics is about more than not having good insights. So, unless one can identify bad analytics within a company, it cannot be prevented. Here are 11 key characteristics to watch for: 1. Fundamentally, analytics is defined as using […]