Click to learn more about author Piyanka Jain. If you are anything like our Fortune 500 client on a journey to increase their data culture quotient (DCQ), then you are a brand that consumers recognize and trust. You have been around at least a few decades and probably a lot more. You have employees with […]
Navigating the Second Half of 2020 Requires Acute Focus on CRM Data
Click to learn more about author Olivia Hinkle. Today, marketers might feel compelled to push harder. That’s what tends to happen when a jolt to the economy mixes with a strong concern for the sustainability of a business. So, it’s not a coincidence your inbox is being flooded with messages from businesses you haven’t connected […]
The Virtual Chief AI Officer: A Critical Advisor to the C-Suite
Click to learn more about author Asha Saxena. AI’s rapid surge in value-add has left companies struggling to adopt this highly complex technology. Executives struggle to understand it. At a basic level, the terminology is confusing — machine learning, deep learning, computer vision, computational statistics, cognitive computing, natural language/speech processing, robotic process automation (RPA), AI, etc. […]
Decoded Data Lineage Helps Tackle Bad Data Quality
What are your outcome expectations of data lineage? No one’s just doing it for fun, after all. Generally speaking, data lineage is a major asset for: Regulatory reporting/governance; trust in decision-making; and, on-premise to cloud migrations. Data lineage tools track business data flow from originating source through all the steps in its lifecycle to destination. […]
The Chief Data Officer and the Chief Digital Officer: Work Together, Not Apart
Data vs. digital: That’s a big tension within many organizations. Chief Data Officer s and Chief Digital Officers don’t always agree about some important things, said Joe Caserta, president of consulting firm Caserta, during his DATAVERSITY® Enterprise Data World Conference presentation titled Building a Foundation for Disruption and Advanced Analytics. What’s the disconnect between the […]
Four Artificial Intelligence Use Cases in 2020
Click to learn more about author Anis Uzzaman. As the new year and decade have dawned, the buzz surrounding artificial intelligence and its impact in 2020 and beyond shows no signs of slowing down. AI has now been incorporated into the everyday life of consumers in the developed world, largely driven by the emergence of […]
Data Governance and the Digital Information Repository
Digital libraries or information repositories such as Wikipedia are driven by a carefully governed Data Architecture, which provides anytime, anywhere, any topic access to these vast information resources. Data Governance policies related to Data Quality, ownership, stewardship, roles, and responsibilities are executed through the use of “metadata,” which provides context to data. Without metadata, even […]
Data Governance and Data Science: What is the Intersection?
With the rising concern surrounding the manipulation of data and misuse of statistical methods in Data Science, it is becoming imperative that strong Data Governance policies and practices are put in place to curb any degeneration of data and the scientific methods used to arrive at data-driven conclusions. Data Governance (DG) is expected to play […]
Data Governance and Data Architecture: There is No Silver Bullet
In terms of a market perspective, Data Governance has increased in visibility partly because of the increase in security breaches, data security issues, and compliance requirements for various industry regulations. To secure and manage data properly, it helps to manage it at a higher level and know which of your data is sensitive in the […]
Three Lessons Data Management Can Learn from Meal Delivery Services
Click to learn more about author Lisa Spagnolie. Enterprises today are acutely aware of the exponential growth of data. However, according to a survey by PricewaterhouseCoopers, only 15% of firms currently have access to the right data needed to achieve their goals. In the face of massive data overload, today’s enterprises don’t have time to […]