by Angela Guess

According to a recent press release, “Periscope Data today launched a new software platform that meets the unique needs of professional data teams, the fast-growing community of data analysts, data engineers, data scientists and chief data officers that are driving the future of business. Periscope’s Unified Data Platform is the industry’s first to address the complete analytics lifecycle, allowing data teams to ingest, store, analyze, visualize and report on data — all from one connected platform — and deliver deeper insight to their organizations. Often called the next natural resource, corporate data is the lifeblood of most businesses and drives significant technology investment. Yet most organizations struggle to efficiently and accurately harness insights from this data. The reason: Data is fragmented across the business, managed by an array of disconnected tools, and analyzed by siloed teams that can’t ensure accurate metrics or consistent insights into business performance.”

The release goes on, “With Periscope’s Unified Data Platform, businesses can create a data-driven culture by combining a single source of truth — a data warehouse — with deep analytics capabilities, empowering data teams to collaborate and be more productive and efficient. Periscope’s platform is designed to overcome the high costs of incomplete, out-of-date and potentially inaccurate data, which costs a typical business nearly $10 million per year — creating a $3.1 trillion annual drag on the U.S. economy. The platform also addresses the large and growing market for big data and analytics software, predicted to be worth $60 billion globally by 2020, according to IDC.”

Read more at Globe Newswire.

Photo credit: Periscope Data