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Prescriptive Analytics Use Cases

Optimizing business outcomes through advanced analytics and real-time scenario analysis represents a significant leap forward in decision-making processes. In practice, advanced analytics provides a framework for evaluating an extensive array of potential outcomes derived from different decision paths.  It integrates ML models that simulate various scenarios in real time, thereby offering a dynamic decision-support system. […]

Data Strategy Trends in 2025: From Silos to Unified Enterprise Value

Data strategy trends for 2025 reflect a growing paradox: While organizations race to adopt generative AI and automation, their disconnected data initiatives are creating new silos rather than breaking them down.  DATAVERSITY’s® 2024 Trends in Data Management survey highlights this growing challenge, with 68% of respondents citing data silos as their top concern – up 7% from […]

Getting Started with Data Quality

Imagine burning three trillion U.S. dollars. Businesses do this virtually every year because of poor data quality (DQ).  In a data-driven age, organizations cannot afford to waste this time and money. Instead, they need to focus on achieving good data quality through a comprehensive program dedicated to business needs. But how does a company implement an effective […]

4 Key Reasons to Build a Data Culture

Understanding the importance of data culture requires recognizing its pivotal role in shaping how organizations operate and innovate. A strong data culture instills a mindset where decisions are driven by data, fostering an environment that values evidence over intuition. This cultural shift enables organizations to harness the full potential of their data assets, leading to […]

The Future of Data Literacy

There was a time when only elite, tech-savvy staff in an organization understood and felt qualified to discuss data-enabled business decisions. These individuals often possessed advanced academic degrees in data science, data engineering, statistics, operations research, and other allied fields and did not speak the language of the ordinary business staff. As a result, there […]

Self-Service Analytics: Pros and Cons

Self-service analytics empowers the non-technical users in an organization. Traditionally, data analysis was the domain of specialized data scientists or IT professionals with skills to manipulate and interpret complex datasets. In self-service analytics, user-friendly tools enable ordinary business users to conduct data analyses without expert knowledge or support.   These tools typically feature user-friendly interfaces, drag-and-drop functionalities, and pre-built templates […]