Artificial intelligence (AI) is revolutionizing how organizations use data, and these big changes are providing capabilities for improved decision-making and predictive insights. However, as AI becomes more integrated into business and daily life, it also introduces legal complexities that require careful oversight. Issues like intellectual property rights, bias, privacy, and liability are central concerns that […]
Reflecting on 2024: What We Got Right, What We Got Wrong, and What We Learned
Around this time of year, many data, analytics, and AI organizations are planning for the new year, and are dusting off their crystal balls in an effort to understand what lies ahead in 2025. But like all predictions, they are only helpful if they are right. If you are a fantasy sports fan like me, […]
Data Modeling Trends in 2025: Simplifying Complex Business Problems
Data modeling, the practice of diagramming business requirements, has grown significantly. According to a 2024 DATAVERSITY® survey on data management trends, 64% of organizations actively use data modeling, a 13% increase since 2023. This trend will only increase in 2025 as companies face heightened opportunities and risks. Newer technologies and AI are set to disrupt predictive analytics, especially with huge volumes of […]
What to Expect in AI Data Governance: 2025 Predictions
In 2025, preventing risks from both cyber criminals and AI use will be top mandates for most CIOs. Ransomware in particular continues to vex enterprises, and unstructured data is a vast, largely unprotected asset. AI solutions have moved from experimental to mainstream, with all the major tech companies and cloud providers making significant investments in […]
Focusing on Data Privacy: Building Trust and Strengthening Security
In today’s digital age, managing and minimizing data collection is essential for maintaining business security. Prioritizing data privacy helps organizations ensure they only gather necessary information, reducing the risk of data breaches and misuse. This approach addresses potential vulnerabilities at their source, mitigating the impact of breaches and avoiding regulatory penalties as scrutiny over privacy […]
What Is the EU AI Act and Why Does It Matter?
Technology has always advanced faster than the laws we rely on to protect ourselves from technology’s misuse. Fears of a super-intelligent artificial intelligence arising that manipulates machines and humans to do its will sound like science fiction, but the incredible speed of AI advances make them anything but. The more immediate threats that AI poses to individuals and businesses […]
From Input to Insight: How Quality Data Drives AI and Automation
More and more enterprises are looking to automation and AI to deliver new efficiencies and give their organizations an edge in the market. Data is the engine that powers both automation and AI. But data must be clean and user-friendly for these systems to work effectively and deliver on their promise. Lots of organizations are […]
Delivering Personalized Recommendations Without Sacrificing User Privacy
In today’s fast-paced digital landscape, we all love a little bit of personalization. Whether it’s Netflix suggesting our next binge-worthy show or Spotify curating our playlists, these tailored experiences make us feel understood and valued. But with growing concerns around user privacy, how can companies achieve this level of personalization without compromising our personal data? […]
Data Governance Trends in 2025
As organizations enter 2025, it is time to reflect on the significant trends that shaped data governance in 2024 and anticipate what lies ahead. Multiple factors have driven the rapid evolution of data governance frameworks, including advancements in technology, increased regulatory oversight, and shifting business priorities. To continually improve data governance, it is critical to review key […]
Beyond Ownership: Scaling AI with Optimized First-Party Data
Brands, publishers, MarTech vendors, and beyond recently gathered in NYC for Advertising Week and swapped ideas on the future of marketing and advertising. The overarching message from many brands was one we’ve heard before: First-party data is like gold, especially for personalization. But it takes more than “owning” the data to make it valuable. Scale and accuracy […]