Click to learn more about author Jasmine Morgan. Considering that the cost of acquiring a new client is up to 7 times higher than the cost of retaining an old one, and it has increased by over 50% in the last five year, it makes sense to invest into predicting and preventing customer churn. Customer lifecycle […]
The Data Blackhole – and How You Can Avoid Falling in it
Click to learn more about author Mathias Golombek. Based on a study of two major European markets, the UK and Germany, IT and business decision makers revealed how they made of use of their data and how to avoid the data blackhole. If anyone asked you to do a complete audit of all of your […]
What is Advanced Analytics and What Are the Benefits of Advanced Analytics?
Click to learn more about author Kartik Patel. Many businesses are just discovering the benefits of Self-serve Business Intelligence and establishing Data Democratization initiatives but, as every business manager and team member knows, business markets and competition move rapidly and yesterday’s Business Intelligence initiatives are morphing into Advanced Analytics efforts. As businesses consider the transition, it […]
2019: A New Year of Space Research and Analyzing Data
Click to learn more about author Carie Lemack. A new year is a new opportunity to analyze and apply data. The new year will ring in new opportunities to become more conversant in how we use data in our everyday lives. It will be a renewed and expanded year of education: a year of connection between […]
Homicide and Violent Crime in Chicago, 2018 – Barely
This is my 4th article on crime in Chicago for DATAVERSITY. A combination of several factors piqued my interest in Chicago crime two years ago. First was the availability of detailed crime data from the city. Until two weeks ago, the data were posted daily a week in arrears. Now it appears that updates will […]
Five Crucial Features Your Big Data Visualization Tool Should Possess
Click to learn more about author Vaibhav Shah. Images communicate better than words. This isn’t new for any of us on earth – the reason being that they represent complex information in a meaningful manner that hundreds of lines of documents do not. Similar is the case with a Big Data Visualization tool. It helps […]
Effective Use of Big Data is the Key to Digital Business Success
Click to learn more about author Richard van Hooijdonk. Every single click in the online world generates data, and the amount of data we produce on a daily basis is staggering. And with an increasing number of devices connected to the internet, the volume of that data will continue to increase rapidly. As MarketWatch reports, […]
Fine Arts Majors in the Data Center: Do You Really Need an IT Degree?
Click to learn more about author Leon Adato. Computer science and information technology professions are (unsurprisingly) on the rise: according to the United States Department of Labor, employment opportunities for computer and information technology occupations is projected to grow 13% from 2016 to 2026, faster than the average for all occupations, and will add about 557,100 […]
Predictions for Big Data Analytics in 2019
Click to learn more about author James Kobielus. Big Data Analytics has been one of the dominant tech trends of this decade, and it’s also been one of the most dynamic and innovative segments of the IT market. Today’s Big Data Analytics market is quite different from the industry of even a few years ago, and […]
Data Dimensionality Reduction in the Age of Machine Learning
Click to learn more about author Rosaria Silipo. Machine Learning is all the rage as companies try to make sense of the mountains of data they are collecting. Data is everywhere and proliferating at unprecedented speed. But, more data is not always better. In fact, large amounts of data can not only considerably slow down […]