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Industry 4.0: Challenges for Digital Transformation

Click here to learn more about author Mahendraprabu Sundarraj. The benefits of digital transformation – Competitive edge, deduction in operational expenses, and improved product quality – are indisputable. Many manufacturing companies have started transforming their manufacturing operations or at least plan to start soon. Digital transformation is never a one-time exercise, but a continuous improvement […]

AI-Based Hyper Personalization: A Primer

Click here to learn more about Gilad David Maayan. Hyper personalization uses customer information to tailor content, products, and services to a customer’s wants and preferences. The data used includes profile and demographic data, location, browsing, and purchasing decisions. This data is analyzed to create a customer profile and inform dynamic personalization of content and […]