In this article, we will discuss the Binary Logistic Regression Classification method of analysis, and how it can be used in business. What Is Binary Logistic Regression Classification? Logistic regression measures the relationship between the categorical target variable and one or more independent variables. It is useful for situations in which the outcome for a […]
Rise of the Cyborgs: Using AI/ML to Enhance Human Intelligence (Part 1)
Click to learn more about author Assaf Egozi. Modern organizations house a growing number of “citizen data analysts.” These individuals hold a wide range of positions in the enterprise, from executive and business roles through to data, business, operations, marketing, and sales analyst roles. They work across a wide range of functions, striving to improve insights into […]
How to Improve Customer Retention with Customer Journey Analytics
Click to learn more about author Gaurav Belani. Customer satisfaction isn’t enough! To stay competitive and relevant, businesses need to create awesome customer experience (CX) that excites and engages their audience. Research shows that customers no longer base their brand loyalty on price or product quality. They value experience. It’s no wonder CX is the […]
How to Leave Your BI Dashboards Behind and Discover Real Insights
Click to learn more about author Ajay Khanna. There is currently a massive insights gap caused by silos between business intelligence (BI) dashboards and machine learning (ML) and AI tools that is preventing organizations from capturing new business opportunities hidden in their data. According to a study from the Boston Consulting Group and MIT Sloan Management Review, […]
6 Top Ways We Should Use Speech Analytics
Click to learn more about author Evelyn Johnson. Whether you’re a product-based business or a service-based business, contact centers are likely a vital part of your success. As the business landscape continues to become customer-focused, companies need to ramp up their customer support efforts. Speech analytics is one of the latest developments in the contact center space. […]
Will They Blend? Twitter Meets Azure – Sentiment Analysis via API
Click to learn more about author Craig Cullum. In the “Will They Blend?” blog series, we experiment with the most interesting blends of data and tools. Whether it’s mixing traditional sources with modern data lakes, open-source DevOps on the cloud with protected internal legacy tools, SQL with NoSQL, web-wisdom-of-the-crowd with in-house handwritten notes, or IoT […]
EHR and BI Systems Integration: Benefits of Working Together
Click to learn more about author Piyush Goel. The health care system today is in the midst of a much-needed technological revolution. Considering how medical errors are now the number three killer in the United States every year, this overhaul is sorely needed. Furthermore, COVID-19 stretched the health care system thin over the past 16 months. To many, it is a wake-up call on how our health care system needs the […]
Using Workforce Analytics to Improve HR Strategy Execution
Click to learn more about author Adi Janowitz. Workforce analytics is transforming the way we look at HR strategy. The C-suite is increasingly focused on analytics such as employee engagement, recruiting strategy, learning and development, and performance in order to better understand their employees – and therefore their business – as a whole. Regardless of […]
Reversing Cognitive Bias in Business Decisions Through Data Curiosity
Click to learn more about Sharad Varshney. “We don’t see things as they are. We see things as we are.” –Anais Nin, French-Cuban-American novelist Cognitive bias damages research and, in turn, analytics. However, you might be surprised to learn that bias is fundamental to the function of the human brain. In one cognitive bias study at Stanford […]
Tracking User Data Movement in Your Network: Five Things to Know
Click to learn more about author Avee Mittal. Advances in Internet of Things (IoT) systems are increasingly facilitating data collection and information transfer over the IoT network to provide a range of automated services to the users. Be it health care, traveling, learning, or smart home, through IoT systems, networks, and connected devices, users in the real […]