Even for the most effective marketing teams, it is impossible to achieve sustainable growth with poor customer retention rates. While companies are always eager to increase their pool of viable prospects and convert them into new opportunities for sustained growth, they need to nurture and deepen relationships with existing customers to survive in competitive markets. […]
Please Consider Your Business Users When Selecting an Analytics and Data Search Tool
Business users are business professionals who have expertise in an industry or market arena or perform a function to support the ongoing operation of the business – professionals who may be front-line workers on a production line, finance professionals, sales representatives, non-profit office workers, medical researchers, middle managers, regional managers for retail chains, transportation dispatchers, […]
Data and Analytics Will Create a More Transparent, Fairer Health Care System
Consider a picture of data-enabled health care. Health records, insurance claims, and telehealth appointments occur from your phone. Wellness apps track everything from stride length to arrhythmia. Digital glucose monitors keep tabs on blood sugar to help manage diabetes. And post-procedure monitoring checks in on your adherence to prescription drugs. Surely this is today’s picture, […]
How to Correct the Top Reporting Issues That Harm Your Business
Agility and flexibility are the keys to succeeding in today’s demanding economy. But to achieve both these goals, organizations must delve deep into their reporting capabilities to ensure they can generate accurate and timely information for key decision-makers. Perhaps the greatest deficiency in modern reporting is the inability to differentiate raw data from the kind […]
How to Modernize Analytics Strategies with Operational Data
We all know data is valuable to our businesses. And we all know that we should be able to do more with that data. Just as Michelangelo said that every block of stone has a statue inside it and it is the task of the sculptor to discover it, so every set of data has […]
3 Common Business Intelligence Challenges
Typical business intelligence implementations allow business users to easily consume data specific to their goals and daily tasks. The ability to analyze both past and present events unlocks information about the current state and is essential for remaining competitive in today’s data-forward market. With that in mind, there are some common business intelligence challenges that […]
Why Data Governance Is Essential in the Current Business Landscape
Imagine you and a bunch of your colleagues are attending a networking event. You’ve been assigned three booths spread out in different locations across the arena. You and one of your colleagues take booth 1, and your other colleagues split themselves between booths 2 and 3. The event is flooded with professionals from your field, […]
Get Context-Driven Natural Language Processing for Better Search Results
If your business is focused on data-driven, fact-based decisions, your business users may be leveraging an analytics solution to gather, find, and analyze data. Business goals include improving results and productivity and getting the best results out of your data, as well as gaining meaningful insight into data. But, you certainly want to accomplish all […]
Boost Business Value with a Well-Defined Enterprise Analytics Strategy
As digital technologies spread their roots in the business world, organizations have access to more data than ever. This data becomes an essential organizational asset when utilized for enriching business strategies. But the process of turning data into insights is as important as the data itself. Hence, more and more organizations across sectors are deploying advanced analytics to grow […]
How Analytics Consumers and Data Experts Can Come Together to Close Insights Gaps
Data is critical to empowering businesses to make decisions that translate into boosted bottom lines. However, a recent NewVantage survey found that only 24% of the workforce is confident in their ability to read, work with, and analyze data. As a result, many organizations depend on data experts to obtain relevant insights that inform decision-making, which reinforces silos that separate […]