When a business considers the implementation of an analytics solution, it may be focused on choosing the easiest, most flexible solution to encourage its users to make analytics part of the process and to incorporate it into everyday tasks to achieve better results. When a business offers embedded BI tools with integration APIs, it provides the […]
Companies Must Develop New Data Muscles to Pivot to Profitable Growth
As the economic environment becomes more somber, companies are focusing on achieving profitable growth and not just growth. Data-driven decisions can accelerate this goal, but organizations must develop new data muscles to get them there. The last few months have been a whirlwind for the business world: slowing growth, bleaker capital markets, layoffs, the possibility […]
The Semantic Lakehouse Explained
Data lakes and semantic layers have been around for a long time – each living in their own walled gardens, tightly coupled to fairly narrow use cases. As data and analytics infrastructure migrates to the cloud, many are challenging how these foundational technology components fit in the modern data and analytics stack. In this article, […]
Democratizing Data to Promote Business Growth
Data democratization, the process of making information accessible to all employees and stakeholders regardless of their technical background, is critical to make data-driven decisions across an organization. However, democratizing data can be complex. Most organizations have a wide gap between business employees, leaders, and data creators due to silos, a lack of data literacy, and a […]
Why Data Analysts End Up Playing Data Detective
Many data analysts are getting a raw deal. For all the optimism around cloud-based systems promising to make Data Management easier, analysts often wind up playing detective – battling through huge information stores on the hunt for useful data, instead of running analysis. For companies, the disillusionment driven by lumbering valuable (and rare) specialists with manual processing […]
Building a Data Analytics Strategy to Understand Your Supply Chain
We’ve all heard and seen the realities of the increase in shipping rates. In 2021, the domestic shipping rates for moving goods by road and rail in the U.S. was up 23% from 2020. The real problem, though, is that even if you can afford that increase, the product and capacity might not be available. […]
Real-Time Analytics: Examples and Benefits
Technology behemoths like Netflix, Uber, and Meta set the standard for how application users experience data. Users expect data to be integrated into the application, making it easier to find relevant content, track deliveries, provide a spam-free internet experience, and make quick, informed operational decisions. Up until this point, the speed and scale of real-time analytics […]
Augmented Analytics Tools Can Enable Data Democratization
What is business intelligence democratization? Put simply, BI democratization is the open access to business intelligence and augmented analytics tools to enable analysis and understanding of the data within the enterprise systems. The “democratization” component relates to the “who.” Who gets access to the data? The simple answer is: everyone. In an environment where intelligence and […]
How Reverse ETL Powers Modern Customer Marketing: Concrete Examples
How often do you take the time to fill out feedback forms or surveys about the products and services you use? If you’re part of a customer marketing team, you know that most people would say “not very often.” This is precisely the plight of the average customer marketer. Up until recently, feedback forms and […]
Goodbye Dashboards: How Modern BI Tools Are Being Used to Analyze Data
Not all that long ago, the only way for businesses to readily access their data was through dashboards. And, even then, these predefined and static dashboards provided data that was restricted only to citizen data scientists and data analysts. Standalone, static dashboards also inadvertently distract users and force them to shift their focus from their typical tasks […]