A recent press release reports, “Blackbaud, the world’s leading cloud software company powering social good, today announced the release of new benchmarking capabilities in Raiser’s Edge NXT™, its flagship cloud fundraising and relationship management solution. Since announcing its unique approach to AI, analytics, big data and expertise—Intelligence for Good®—in 2017, Blackbaud has continued to deliver powerful analytical capabilities and resources by harnessing the power of its exclusive data assets.”
Kevin McDearis, chief products officer at Blackbaud, commented, “Blackbaud is committed to enabling our customers to thrive and be as effective as possible within the Ecosystem of Good… This commitment is not just about enhancements to software—it’s about equipping the entire social good community to drive more impact. Impact starts with data, and Blackbaud offers the industry’s most robust, proven set of data analytics designed specifically for social good that drive meaningful outcomes for our customers. The new benchmarking capabilities within Raiser’s Edge NXT are another way we’re committed to leveraging our unmatched data and insights to equip our customers to work more effectively and capitalize on more opportunities.”
The release continues, “Raiser’s Edge NXT’s prescriptive and predictive analytics have already served up over $4.5 billion in potential fundraising opportunities for Blackbaud customers. The new benchmarking capabilities complement the existing SKY Reporting™ functionality in Raiser’s Edge NXT, giving customers the ability to compare their performance in key aggregated fundraising metrics against like peer organization profiles. These benchmark capabilities will provide customers insight into their performance and help quantify the value of improving performance, referencing specific tools in Raiser’s Edge NXT to help drive growth. Additionally, the interactive benchmarks will guide users to built-in reports as well as best-practice resources published by the Blackbaud Institute for Philanthropic Impact™.”
Read more at PR Newswire.
Photo credit: Blackbaud