For growth-minded organizations, the ability to effectively respond to market conditions, competitive pressures, and customer expectations is dependent on one key asset: data. But having just massive troves of data isn’t enough. The key to being truly data-driven is having access to accurate, complete, and reliable data. In fact, Gartner recently found that organizations believe […]
4 High-Impact Data Quality Issues That Are Easily Avoidable
When we talk to prospective customers, their first questions are usually around the fundamentals of data quality, including what it is, how we measure it, what happens when it goes south, and how data quality issues can be prevented. Our answers always come back to the core that drives our mission: Data is the lifeblood […]