by Angela Guess

A new press release states, “For nearly two years, artificial intelligence has been one of the most hyped fields to hit enterprise software and modern business. New research data from CITE Research, sponsored by SugarCRM, aims to detect how the relentless news cycle is affecting business executives, and whether or not they view AI as imminent and beneficial to their organization. The study, which gathered survey data from 400 sales executives in the U.S. and U.K., found that AI is seen as potentially helpful, but there is also a lack of confidence in the technology. Many anticipate using AI in their organization in the next two years, see its value and are hopeful it can help with various everyday tasks. On the other hand, more than one-half have security concerns about AI, and four in 10 fear the technology will make errors.”

The release goes on, “The results of the survey are part of SugarCRM’s larger ‘SalesTech Survey,’ which was conducted to define what the technology stack for a modern sales team looks like. AI-focused survey highlights include: (1) The majority of respondents (63 percent) plan to use AI in their organization in the next two years. However, almost one-quarter (23 percent) are unsure they will. A minority (15 percent) said they will definitively not. (2) U.S. participants said they are more likely to deploy AI (69 percent vs. 57 percent of U.K. participants). U.S. participants are more likely than U.K. participants to say they would want AI to help with communication with customers (54 percent) or planning their day (46 percent). (3) When asked about AI-related technologies, respondents rate machine learning, voice-capable intelligent digital assistants, and natural language processing as potentially ‘very helpful.’ They rated customer service chatbots as ‘somewhat helpful.’”

Read more at Marketwired.

Photo credit: SugarCRM