by Angela Guess

A new press release out of eBay reports, “Predictive analytics, big data and customer insights are some of the most important elements for companies to concentrate on today. We have seen several examples of businesses being developed through use of data, with Facebook, Google and Amazon all reaching their multi-billion dollar valuations thanks to having both huge amounts of data, and also the capability to use it in a predictive capacity. It is the need for this capability that has seen eBay purchase SalesPredict acquisition, an Israeli startup specializing in predictive analytics. The reported aim of this is to help with creating better buyer recommendations, improved UX and better understanding of customer behaviour by the company.”

The release continues, “The importance of predictive analytics platforms at eBay and across the wider business landscape is something that something that Arun Karthick Manoharan knows first-hand as Senior Product Manager at eBay. It is something that he will be discussing during his presentation at the Big Data Innovation Summit in Boston on September 8 & 9, which will be looking at the challenges and opportunities within the current data landscape.”

It goes on, “Arun will be discussing something he is passionate about and something that has become increasingly important within data – open source platforms. When asked about how he thought they would develop in the coming years, Arun claimed ‘the platforms and technologies to store and analyze vast amounts of data have gotten way better in the open source. Hadoop is now the defacto data platform for storing big data. We are also seeing a lot of momentum in messaging, streaming and stream processing using Kafka, Storm and Spark, especially for machine learning workloads.”

Read more at PRWeb.

Photo credit: eBay