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About the Webinar

Data governance exercises authority and control over the management of your mission critical assets and guides how all other data management functions are performed. When selling data governance to organizational management, it is useful to concentrate on the specifics that motivate the initiative. This means developing a specific vocabulary and set of narratives to facilitate understanding of the business objectives and imperatives that demand governance. This webinar also provides you with an understanding of what data governance functions are required and how they fit with other data management disciplines. Understanding these governance aspects is necessary to eliminate the ambiguity that often surrounds effective data governance and stewardship programs. The goal of governance is to manage the data that supports organizational strategy.

Takeaways:

• Understanding why data governance can be tricky for most organizations
• Steps for improving data governance within your organization
• Guiding principles & lessons learned
• Understanding foundational data governance concepts based on the DAMA DMBOK

About the Speaker

Peter Aiken

Founding Director, Data Blueprint

Peter Aiken, Ph.D., is widely acclaimed as one of the top ten data management authorities worldwide. As a practicing data consultant, author and researcher, he has been actively performing in and studying data management for more than 30 years. Throughout his career, he has held leadership positions and consulted with more than 50 organizations in 20 countries across numerous industries, including defense, banking, healthcare, telecommunications and manufacturing. He is a highly sought-after keynote speaker and author of multiple publications, including his latest books “Monetizing Data Management” and “Making the Case for the Chief Data Officer”. Peter is the Founding Director of Data Blueprint, a data management consulting firm that puts organizations on the right path to leverage data for competitive advantage and operational efficiency. He is also Associate Professor of Information Systems at Virginia Commonwealth University and past President of the International Data Management Association (DAMA).

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